MVP - THE MASTERS' VOICE PODCAST - MEDIABRIEF
MVP, The Master's Voice Podcast features expert conversations with the Most Valuable Players / Professionals / People from media, marketing and other areas of industry, in conversation with Pavan R Chawla, Founder Editor of MediaBrief.com. These are MVP conversations with actionable insights and learnings.
MVP - THE MASTERS' VOICE PODCAST - MEDIABRIEF
BODY BLOWS TO TELEVISION BROADCAST IN INDIA: Vivan Sharan and Farha Bookwala on The Master's Voice
Very recently, Koan Advisory Group, headed by Vivan Sharan, brought out an extremely relevant and important document that chronicles the impact of regulation on the televisoin broadcast sector in India. The report, entitled INDIAN TV BROADCASTING AT A CROSSROADS - An Assessment of Regulatory Outcomes and the Way Forward, which you can download here, is an extremely insightful and telling look at the impact of (our words, not Koan's) the heavy-handed, sans-logic and authoritarian treatment that Television broadcasters seem to have received at the hands of regulator TRAI.
Pavan R Chawla caught up with two young masters, experts in the domains of Media & Entertainment and Broadcast, Vivan Sharan, Founder of the Koan Advisory Group, and Farah Bookwala, formerly a journalist with leading English Business News Channel CNBV TV18 and now a freelance writer for several business publications, and also an expert in the Media & Entertainment space.
Listen to these two young masters' expert conversation with Pavan R Chawla to feel the extent of damage that unbridled, uncalled for regulation has caused the Indian Broadcast eco system, which is the lifeline of one of the world's largest creative, content economies and thanks to the regressive NTO and NTO 2.0, is facing crippling losses and ruin, with the biggest sufferer being the end consumer, the viewer of television entertainment.
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